BeautyRival - For decades, Vaseline has been a household staple, tucked away in medicine cabinets around the world. But in 2024, the brand made a bold leap from everyday use…
BeautyRival - Pantene, one of the most recognizable names in hair care, shows no signs of slowing down. In December 2024, beauty influencer Alix Earle posted about Pantene’s Daily Moisture…
BeautyRival - Skincare brand Medik8 began the year with a major launch: its new peptide serum. The product quickly climbed to the top of the U.K. prestige skincare market. Medik8…
BeautyRival - MAC Cosmetics just passed its 30th anniversary, but it continues to act like a fresh indie brand. Despite its global size, MAC retains agility, creativity, and boldness. According…
BeautyRival - L’Oréal Paris leads the beauty industry globally—and it’s still growing. The brand, a flagship of L’Oréal Groupe, achieves impressive results across all product categories. Midnight Cream Flies Off…
BeautyRival - A year after Clinique’s paradigm-shifting debut on Amazon, the prestige beauty giant is still riding the wave of success. This bold move not only redefined its digital strategy…
BeautyRival - Dior continues to dominate the fragrance world with two powerful pillars: Sauvage for men and Miss Dior for women. According to global data from Circana, these two fragrances…
BeautyRival - Ulta Beauty has taken a bold step by adding Martin Brok, the former CEO of Sephora, to its board of directors. This decision signals Ulta’s commitment to strengthening…
BeautyRival - Waldencast has officially delayed the release of its second-quarter earnings, signaling a shift in focus following its acquisition of Novaestiq. The delay suggests the company is reassessing its…
