BeautyRival - In today’s beauty market, social media acts as the match that ignites consumer curiosity. A single TikTok video or Instagram reel can transform an unknown indie beauty brand…
BeautyRival - E.l.f. Beauty Sephora is making a bold move in global expansion through a new partnership with Sephora. The brand, known for its affordable yet high-performing cosmetics, will now…
BeautyRival - Lili Reinhart’s skincare brand, Personal Day, is stepping into the world of brick-and-mortar retail for the first time via Ulta Beauty. Consequently, this marks a major shift from…
BeautyRival - Lifestyle icon Martha Stewart is officially entering the prestige skincare market with Elm Biosciences, a science-backed beauty line launching this September in both the UK and the US.…
BeautyRival - JT, formerly one-half of the rap duo City Girls, is stepping into the beauty world with confidence, creativity, and full control. As the newest muse for MAC Cosmetics,…
BeautyRival - If you’ve ever admired Hailey Bieber’s effortless glow or Kendall Jenner’s sculpted cheekbones, chances are Mary Phillips was the magic behind the look. The makeup artist, famed for…
BeautyRival - About two years ago, dermatologist Dr. Paul Jarrod Frank noticed a sudden influx of new patients at his New York practice. These clients had lost substantial weight—thanks to…
BeautyRival - Despite cosmetic surgery being widely popular, it remains a taboo topic among celebrities. Most public comments only address minor procedures or are prompted by speculation. However, when Kylie…
BeautyRival - DJ Soda, the South Korean DJ famous for her stylish and glamorous looks, recently shared a deeply personal story. A hair bleaching accident last month caused severe damage—almost…
